7 Months In, Here?s The Big Data Download From Massive Health?s ?Eatery? App

Massive Health, the San Francisco startup that aims to tackle major health care problems with tools such as mobile apps and big data technology, launched its first iPhone app "Eatery" back in November 2011. For users, the Eatery app is almost deceptively simple: You use it take a photo of what you're eating, grade it on a scale of "fit to fat," and give your rating to others' meals as well. But for Massive Health, it's been a veritable firehose of data about the whats, whens, and hows of nutrition from all over the world. Eatery has amassed more than 7.68 million food ratings from over 50 countries during its first five months alone. And for the first time the company is publicly pulling back the curtain on what it's learned so far.

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